Wal-Mart has industrialized a dependable and devoted customer and employee base. (Broughton 2012).
good customer service, smart marketing in areas that are often overlooked by competitors and great products with manageable pricing are ways Wal-Mart was able to achieve this loyalty (Broughton 2012).
Wal-Mart is able to provide great pricing because of the amount of products within their stores and huge discounts provided from suppliers. It is effortless to pass the savings to customers. Employees are well taken care of with benefits of health insurance and discounted purchases, flexible hours and competitive wages.
Wal-Mart has built a massive empire over the decades and their size and buying power has great strength (Stewart 2008).
Wal-Mart is cautious about spending and how they manage resources. (Stewart 2008).
The strengths overview: good customer base, employee base, good locations, massive empire, smart spending and affordable products Size can also been perceived as a weakness. Wal-Mart puts a great deal of pressure on suppliers with regard to price and stock (Stewart 2008).
Wal-Mart’s locations have been known to put smaller companies within the areas, out of business.
The Essay on Wal mart Tire And Lube Observation Evaluation
I chose to observe and evaluate a Wal-Mart Tire and Lube customer service representative. On February 16, 2002, I went to the Wal-Mart store in Upstate New York to change both of the tires on the front of my car. At around 4:45 PM, I walked up to the Tire and Lube department counter inside of the store. A customer service representative, Linda, proceeded to assist me with my purchase. While my ...
Just monitoring such a massive corporation can be a difficult task. Low prices of products can provide questions to customers about quality of them. Wal-Mart balance’s those allegations with a satisfaction guarantee proposition (Stewart 2008).
Employee benefits are worthy but another way to keep cost down, Wal-Mart offers countless employees’ part time hours, rather than full time. Wal-Mart has also been known to buy from other countries with unfair labor laws and stopped buying America. (Broughton 2012).
Wal-Mart has the power to make an impact with expansion is the biggest opportunity seen.
Forming partnerships with other countries and businesses would be the most likely opportunity within this analysis. Wal-Mart’s expansion is limitless because of the size and influence. The internet positions businesses at a new level within the last decade. Wal-Mart began a home delivery program that was a huge opportunity because of the fuel costs and people less likely to want to travel. Other business follow suit because of Wal-Mart’s overall success, so opportunities are endless. Threats evaluated during this analysis are local merchants experiencing Wal-Mart’s arrivals.
Wal-Mart increases the competition from local stores and will likely decrease profits made within the local stores. Wal-Mart’s expansion equates to the need for more employees. A threat realized is the cost of employee wages and health care cost. (Datamonitor 2012).
Health care costs are huge for companies, if Wal-Mart wants to continue to provide benefits, costs for these will increase. “Tight labor markets, increased overtime, government mandated increases in minimum wages and a higher proportion of full-time employees are resulting in an increase in labor costs” (Datamonitor 2012).
Wal-Mart prides itself on providing employment for people within communities, to continue to own that gratification, Wal-Mart will continue to offer those incentives. Unique opportunities were made by Wal-Mart’s magnitude and scope because they were able to leverage its resources in new and innovative ways that create value for shareholders and stakeholders. In determining who have a stake in what Wal-Mart does, there are many groups and individuals to examine. According to Hayden et al (2002), Wal-Mart’s stakeholders can be distributed into two groups: the market and non-market stakeholders.
The Essay on Wal Mart Rfid Tag Cost
Over the last few years the cost declines of Radio Frequency Identification (RFID) technology, combined with improvements in sensitivity, range and durability, have enabled widespread RFID use in the logistical planning and operation segments of supply chain management processes. Specifically, areas such as security and access control, tracking, and monitoring / management will strategically be ...
The market stakeholders are defined as those who own shares within Wal-Mart and are interested in seeing a return on their investment (Hayden et al 2002).
There expectation is the value of their stock will rise and dividends are earned. Wal-Mart’s top executives have an economic stake in the company, as well. Stocks are part of their salary and obviously, they want their stock value to rise. (Hayden et al 2002).
Employees have stock in the company and the economic stake they have is income from Wal-Mart. Employment means income.
Communities where Wal-Mart’s stores are located have stake in the company. Wal-Mart not only provides the employment for the communities but also the goods customers need (Hayden et al. 2002).
Hayden et al (2002) sees the non-market stakeholders as “those groups and individuals who have a non-economic stake or political stake in what course the company takes” (Hayden et al 2002).
Examples of this group are labor unions, international retail stores and politicans. Labor unions have a “political stake in Wal-Mart has a strict policy about not having their workers unionized” (Hayden et al. 002).
International retail stores stake is the opening of Wal-Mart’s internationally and remaining true to the laws of those countries to prevent backlash. Lastly, politicians have a non-market stake in Wal-Mart for numerous reasons. First of all, politicians may or may not want Wal-Mart opening in their district. It may be good for the community, however, if it is a district with a large union presence, the politician may not want Wal-Mart is that area. Also, politicians may rely on Wal-Mart for campaign funding (Hayden et al 2002).
