Introduction of Seminar Seminars are forums in which issues are raised and explored, but not necessarily resolved; they require you to think, to practice the skills of analysis and synthesis, and by doing so, possibly leave with more and better ideas than the ones with which you came. “Seminars are not a place for the transmission of data. Ideally they go beyond the sharing of facts and probe the depths of the subject matter at hand. The success of the seminar is dependent on the group’s ability to work together and, through intelligent discussion, develop an understanding of the material that they wouldn’t have thought of on their own.
Tips to successful seminars: • Plan your overall objectives • Plan your marketing mix of the seminar • Plan your invitations and approach • Plan your target group • Plan you target list of attendees • Plan your date and location • Plan your type of seminar- large or small • Plan your speakers and topics • Plan your venue and details • Plan your staff time and resources • Plan your budget Plan your handouts and questionnaires • Plan your equipment • Plan your talk and time • Review all details over and over • Plan your follow up • Repeat and improve Steps for Planning the Seminar Successful seminar planning begins two to three months before the proposed seminar date. Following these steps will help to ensure good planning. Allot 12-14 months to carefully plan your first seminar
The Business plan on Marketing Plan Bloomberg Planning Product
Introduction Bloomberg are providers of key information in a dynamic, competitive and complex environment. The organisation established by Michael R Bloomberg in 1981 now employs over 7. 000 people throughout the world. Bloomberg are Global players trading in an array of information services including news, real time pricing, data and analysis, all of which lead to better decision making for ...
