Challenges of Green Wal-Mart The recent environmental initiative, on the part of Wal-Marts top management, which pledged by the year 2013 to make the network of Companys stores to be 20% more energy efficient, have come under a lot of criticism from economists and politicians, who refer to this initiative as being nothing but a publicity stunt, which is meant to improve Wal-Marts reputation as one of the most destructive commercial enterprises, American history has ever known. Only very naive people can believe that Wal-Mart, owned by the group of senile money bags, who belong to the same family, really does care about anything, except squeezing as much profit as possible out of destroying locally owned businesses. It does not take a genius to realize that Wal-Marts initiative will not have any positive effect. In her article Keep Your Eyes on the Size, Stacy Mitchell provides us with the insight on why Wal-Marts environmental friendliness is actually an artificially created myth, which has nothing to do with objective reality: By making its existing outlets 20 percent more efficient, Wal-Mart says it will cut CO2 emissions by 2.5 million metric tons by 2013. But new stores built this year alone will consume enough electricity to add about 1 million metric tons of CO2 to the atmosphere (Mitchell).
Therefore, we cannot seriously discuss Wal-Marts pledge as such that is going to have a beneficial effect on environment, just as we cannot refer to Companys charitable activities as having value in itself. Even if Wal-Mart really did manage to cut the amount of carbon dioxide emissions into the air, associated with operating its stores, it would still have no effect whatsoever, especially given the fact that there is no hard evidence that Global warming is actually being caused by humankind industrial activities.
The Term Paper on Wal Mart Competitors Store Stores
By exploiting core competencies firms can develop value creating strategies which are superior to their competitors. Wal-Mart are experts at using there core competencies to become superior to their competitors. There are three resources which allow a company to create a core competency. Tangible resources consist of assets that can be seen, financial resources (borrowing capacity), physical ...
After all, the eruption of one volcano emits as much CO2 into the air, as all worlds coal operated power plants together, over the period of hundred years. Thus, it is quite unexplainable why Wal-Marts initiative is being discussed within a context of protection of environment, in the first place. Companys corporate philosophy is anything but green, which is why many people have a hard time understanding why Wal-Mart is trying to adopt the image of environmentally friendly company. However, the answer is quite simple since more and more people beginning to realize that Wal-Mart destroys the integrity of American economy, the Federal Government might consider taking action against corporation, which is why Wal-Mart strives to shift citizens attention from issues that really do matter, to comparatively irrelevant subjects. In his article Study Shows Shoppers Arent Buying Wal-Marts Green Marketing, Alex Goldschmidt is making a very good point, when he suggests that: Wal-Marts habit of making cosmetic changes instead of systematic improvements to its business practices arent fooling any shoppers. If Wal-Mart wants its green message to stick, it needs to address its sustainability problems from the ground up (Goldschmidt).
What Companys top officials do not want to admit is the fact that going green for Wal-Mart means cutting jobs and reducing employees salaries.
It is not a secret that Wal-Mart relies on instilling a team spirit in its workers, as the mean of motivating them to perform their duties with utmost dedication, instead of providing employees with adequate salaries. Now, Companys managers are going to use the fact that Wal-Mart is adopting a environmentally friendly philosophy as a new excuse for the bulk of its workers being deprived of adequate pay. Basically, Wal-Marts officials are trying to kill two rabbits with one shot to improve Companys public image and to increase the amount of generated profit. However, it is very unlikely that Wal-Mart is going to succeed in it, since Companys metaphysical hypocrisy shows through its initiatives. It is very hard to disagree with Philip Sherwell, who in his article Wal-Mart, explains why people need to take these initiatives with the grain of salt: The idea of Wal-Mart going green is as sincere as the wind power turbines at Guantanamo. No, that is not a joke.
The Term Paper on Wal Mart Case Argentina Company Disco
Wal-Mart International Case Introduction In 1993, Wal-Mart had become America! |s leading retailer, with net sales of $67 billion from its Wal-Mart stores, Sam! |s Clubs, and Wal-Mart Supercenters. The Company had grown at a rate of 25% per year since 1990, and it was clear that to continue at its current rate of growth, Wal-Mart would have to seriously consider continuing its recent international ...
A company caught selling non-organic food as supposed organic is not one whose public relations for being green should be taken seriously. The only green they are interested in is grabbing more pictures of Washington, Lincoln, Franklin, etc. (Sherwell).
Wal-Mart has been sued on numerous occasions for hiring illegal aliens, for failure to compensate job related traumatism and for the fact that many Chinese made products, distributed in its stores, pose danger to customers health. Therefore, it will only be logical to conclude that it is only the matter of time; before Wal-Marts new environmental business strategy backfires at customers. In her article Wal-Mart is Going Organic, Kara DiCamillo appears as being fully convinced that Wal-Marts organic fruits and vegetables do not contain the elements of chemical fertilizes in them: The nation’s largest grocery retailer has decided to go organic. The New York Times reported today that starting this summer, Wal-Mart will be stocking its supermarket shelves with a lot more organic food. The company believes that by offering organic choices, it will help modernize its image and broaden its appeal to urban and other upscale consumers (DiCamillo).
However, given the fact that Companys officials are known for their tendency to lie to the customers, it will not come as surprise, if for example, Wal-Marts organic apples will prove to contain arsenic poison.
Wal-Mart is the company that exploits racial marginalization of American society to boost it profits. This is the reason why the majority of Wal-Marts customers consist of newly arrived immigrants from Third World countries and of welfare recipients. These people could not care less about adopting healthy eating choices as part of their lifestyle. Therefore, the introduction of more lines of organic products, which are associated with significantly higher price, cannot benefit Wal-Mart in principle. The only explanation to the fact that Wal-Mart is going organic is that fruits and vegetables that are claimed not to contain harmful chemical elements actually do contain them, which is why prices for organic food in Wal-Mart are no much higher, in comparison to the prices on regular fruits and vegetables. Thus, we can say that it is not only that Wal-Marts environmental initiatives are very unlikely to benefit anyone, but that they actually have the potential of causing harm.
The Essay on Mart Wal Jobs Economy
The largest and most successful company in the world is now being ridiculed for the way in which it has risen to the top. Wal-Mart is accused of setting a bad example for American companies by squeezing producers for low prices, outsourcing manufacturing jobs, discriminating in the workplace and for the inhumane treatment of employees. What these critics don't understand is that there are positive ...
If we put wolf in sheeps skin, it will not result in him becoming less of a wolf. This allegory suits the best, when it comes to explaining the essence of Wal-Marts reforms, in the field of its commercial strategies.
Bibliography:
Butler, R. A Green Wal-Mart? Wal-Mart Embraces Environmental Sustainability. February 8, 2006. Mongabay.Com. Retrieved June 2, 2008 from http://news.mongabay.com/2006/0208-walmart.html DiCamillo, K.
Wal-Mart is Going Organic. April 12, 2006. Tree Hugger. Retrieved June 2, 2008 from http://www.treehugger.com/files/2006/05/walmart_is _goin_1.php Goldschmidt, A. Study Shows Shoppers Arent Buying Wal-Marts Green Marketing. May 19, 2008.
Green Options. Retrieved June 2, 2008 from http://watchingwalmart.greenoptions.com/ Mitchell, S. Keep Your Eyes on the Size. March 28, 2007. Grist: Environmental News and Commentary. Retrieved June 2, 2008 from http://www.grist.org/comments/soapbox/2007/03/28/m itchell/ Sherwell, P. Wal-Mart. 2006. OilEmpire.US.
Retrieved June 2, 2008 from http://www.oilempire.us/wal-mart.html.
