In this fast paced growing of technology and the intense level of people around the globe are using the internet, the social network has become an important part of everyone’s life. Since then, the movement of social network such as: Facebook, Twitter, Youtube etc. are fascinating and the entire modern business world seems in its rush. For that reason, I strongly encourage to take our business to the social network is necessary.
According to CNN .com, the Facebook exceeded one billion active users by the end of 2012 and continue to grow throughout 2013; therefore; I believe Facebook is an effective online marketing channel that we should consider. My strategy to market our business on Facebook as follow: create Facebook page, connect with people, and engage our audience. I would put a unique cover photo of our company and slogan along with our unique categories of our products. I then create multiple ads to help attractive the customer. For instance, we could advertise our new product by offering customer with coupons (printable coupon ½ price off perhaps) to try it. We should create like/dislike, FAQ, a polls to get customer feedback on our current and new product. Because Facebook is like a word of mouth, when people start conversation with the post, their friends are also able to see the activity and get involve. And when they hit ‘like’ button on the product, we can promote those activities to their friends as well. Moreover, Facebook has many advantages, I can single out a few things: the cost of maintain and initialize are very low, the ability to interact with customer almost immediately, while 24/7 time interaction is very pervasive and powerful in the social networking environment. And Facebook communication has superior strength compare to traditional communication channel.
The Social Network Movie Review
The social network is a movie released in 2010 by Roger Ebert. It is entails a young boy Mark Zuckerberg who never gave up in anything he decided to do. As is portrayed in the movie, Mark was a smart brilliant boy who created Facebook and became a billionaire at early age. He had previously created Facemask which was a campus website where men could like and meet girls of their choice. As the fame ...
In addition, I would like to introduce another active social network that also benefit our company’s business is blog. The blogs have a great benefit of readership and respect. For the last decade blog is blooming. Everyone is blogging from big time CEO to the college students with something to say. There are a few key benefits to starting a company blog that I want to focus on. First the blog serve as the windows because it allows the customer to look inside the company structure and see what is happening. A potential customer or investor can better value our business successful is much more informed, and they can feel much more strong about buying our product or investing in our company. If there are any doubters about our new product, the blog can clear up much of the hesitancy. Another important aspect about the blog is communication.
Believe it or not, a company blog can start a conversation with our clients and potential customer. We can use a blog as trustworthy way to directly answer questions or concerns related to our product and service. We can post some posts as staring point, and keep track of what kind of comments peoples leave in response. It is much better for us to know what is being said and being able to respond to it right away than to allow it travel over the internet without responding to those who disagree or have a bad experience with our product or service. For example, we can prevent such negative thing about our Belgian chocolate online division. The wife in the story can directly post her complain on our blog, and we will address the issue and responds to it in a timely manner. This way we can solve the problem with the customer directly in English instead of foreign language, and build our integrity with customer.
The Business plan on Retail Buyer Company Products Buyers
Executive Summary This business plan details the launch of a start-up company known as the Import Export Company (IEC). The company functions as a 'middleman' in purchasing housewares from manufacturers in China and reselling the products to retail buyers in the US and Canada. The Import Export Company is primarily an independent import / export business. The products we import from China are ...
We are living in the digital world right now, and social network is a huge activity that people using everyday. If we want to boost up our revenue, I think social network is the tool to get us there. I would recommend hire a short term IT consultant to help us with getting blog and Facebook page started and he can train one of our employee to work along.
