Google is a privately held company. The funding partners include Kleiner Perkins Caufield & Byers and Sequoia Capital. In June 1999, Michael Moritz, general partner of Sequoia Capital joined Google’s Board of Directors. Other investors include Stanford University; Andy Bechtolsheim current vice president at Cisco Systems and Ram Shriram.
Google Inc. was founded in 1998 by Stanford University Ph.D. candidate Larry Page and Sergey Brin to create a new generation of powerful, scalable search engine services to improve the user experience of searching the web. Based on years of advanced research in computer science, Google is dedicated to providing the best user search experience be delivering a powerful, yet simple to use, format for finding the most relevant answers to search queries. Google offers a search solution though its own website at www.google.com, as well as co-branded web search solution for information content providers.
Google’s mission statement is to organize the world’s information, making it universally accessible and useful. Google focuses exclusively on delivering the best search experience on the World Wide Web. Though innovative advances in search technology, Google helps users find information they are looking for quickly and effectively. Google is a privately held company with their equity capital standing at about $25 million in June 1999; no recent equity standing is available at this time. Google’s advanced Web Search technology allows site publishers to offer web search to their own users on their own sites. Google Web Search is used in more than 30 countries by clients including Yahoo! Virgin.net and Netscape’s Netcenter portal.
The Essay on Google Search
What are the company’s key resources and competitive capabilities? What competitive liabilities and resource weaknesses does it have? What opportunities exist? What threats to its continued success are present? The key resources and competitive capabilities of the search industry are due to the huge company’s success. For instance, Google gains the trust of users through reliable, accurate ...
Google’s own web site at www.google.com attracts advertisers who wish to reach users with specific interests. Unlike other search engines, Google advertising is precisely targeted and graphically designed to enhance a user’s overall search experience. Google uses a software robot called Googlebot to identify and evaluate more than a billion pages of content on the web, making it the world’s most comprehensive search engine. Google’s proprietary technology relies on PageRank™, developed by Google founder Sergey Brin and Larry Page, to determine the relative importance of each page Google crawls on the web.
Google will continue to be around for years to come because I believe they have assembled an experience and well built team to get the job done and reach the companies goals. They also have the resources and investment needed to advance and upgrade their software. Google is constantly searching for ways of improving their services, which, only goes a long way in making the difference between success and failure. I believe a company of this assembled experience and investment should be advertised more, Yahoo and other search engines are more edged in the users mind when they have to surf the web for information. Continued advertising of their service I believe will boost the company’s profits.