Intel Vs. Advanced Micro Devices FIGURE INTEL AMD Mission Do a great job for our customers, employees and stockholders by being the preeminent building block supplier to the worldwide Internet economy Offer products and services that reduce the cost, improve the performance and shorten the time to market for our target customers worldwide Objectives – Extend silicon leadership – Deliver architectural innovation for convergence – Pursue opportunities worldwide Empower people everywhere to lead more productive lives Values – Customer Orientation – Results Orientation – Risk Taking – Great Place to Work – Quality – Discipline – Will to persevere and prosper in one of the world’s most competitive industries – Respect for people – Integrity and Responsibility – Competition – Knowledge – Initiative and Accountability – Customers Success Business Philosophy Doing a great job in general Combination of innovative concepts with leadership in process technology and design and manufacturing excellence Corporate governance Less important Important Social responsibility Donations, grants, support of education To enhance the quality of life and protect the environment of the communities in which we do business The word strategy means actions one does again and again to raise long term profitability as well as long term competitive advantage.
The Essay on Best Buy Customer Centric Model
“How can Best Buy continue to have innovative products, top-notch employees, and superior customer service while facing increased competition, operational costs, and financial stress? ” This is the critical question asked by a company who has out survived others, but will they outlast when all is said and done. Originally known as the Sound of Music established in 1966, Best Buy began as an audio ...
Profitability is built by delivering value meaning that there should be developed programs, processes, portfolios and put in the places where these are designed to deliver value over the necessary long term. The long term competitive advantage can be increased by building on strengths the best of which are considered to be culture and people. The both companies present themselves as leaders of the highly competitive market that offer the best products ever possible. The wording of the missions is different. Intel underlines its orientation on the target audience and simply defines its business as doing a great job whereas AMD concentrates on its activities and actions emphasizing the three main points: lower costs, better performance and faster delivery.
The mission of AMD looks more impressive attracting with its exact wording and mentioning the most important target group of people customers. The understanding of objectives is also stated quite different, and here Intel expressed its objectives more clearly and persuasive, while AMD repeated its purpose once again. Although the selection of words by AMD was done in a smart way: we are suborned by their purpose to improve our lives and make them more productive. The company appeals to the society and underlines its social orientation. Not only customers are important, but employees and other people who are not yet involved into high-tech world. The next part is about the values of the companies they stand for. The values of Intel look quite usual and simple: Customer Orientation, Results Orientation, Risk Taking, Great Place to Work, Quality and Discipline.
But again the company underlines its target group customers. AMD has a different way again: the company does not hide its will to persevere and prosper in one of the world’s most competitive industries. The further values include Respect for people, Integrity and Responsibility, Competition, Knowledge, Initiative and Accountability, Customers Success. Each of these is carefully described and it is clear that AMD has gone a bit further than Intel continuing to follow its social line. Although it seems to be quite surprising that the customers success takes the last place on the list. Sure, we can assume that it last but not least.
The Business plan on Parcel Service Ups Company Customer
"United Parcel Service: Basic management structure." The United Parcel Service known also as the "Brown Giant" is the powerhouse in the air delivery, freight and parcel service industry. The United Parcel Service is based in Atlanta and is the world's largest package-delivery firm. UPS delivers more than 3 billion parcels and documents per year. United Parcel Service operates 150, 000 vehicles and ...
The business philosophy of the market leaders follows from their mission; Intel simply its great job for customers making profits while AMD is longing for a smart combination of innovative concepts with leadership in process technology and design and manufacturing excellence. It seems that Intel feels quite confident in the market and can let itself just do its job that is great while AMD tries to appeal to all the possible issues to attract attention. As for the corporate governance, the both companies seem to avoid their approach to it, although it is clear that AMD is more oriented in this direction. And last but not least is the companies approach to social responsibility. Intel states only couple of words about its donations and grants, its support of education while AMD has a clear goal to enhance the quality of life and protect the environment of the communities in which they do business. According to the definition of the long term strategy one can state the both companies work in the right direction to make their business profitable. Their business are in the right places and they both are the market leaders.
Each of them has its customers. As for their long-term competitive advantage, AMD seems to be more successful with its orientation on people in general, not only its customers, as well as values that are their basis for business. Thus from my point of view AMD has bigger chances to remain successful in the market for a longer period of time. They chose a right strategy orienting on values and people.
Bibliography:
1. Intel’s Mission Statement, Values, and Objectives. Retrieved from the Web December 13, 2004, http://www.intel.com/intel/company/corp1.htm 2. AMD’s Purpose, Vision, Mission, and Values. Retrieved from the Web December 13, 2004, http://www.amd.com/us-en/Corporate/AboutAMD/0,,51_ 52_484_486,00.html.
