Long-Term Financing Decision for Wal-Mart Wal-Marts main goal is to increase its profits, just as it is a goal of every commercial enterprise. The strategy it employs to reach this goal is continuous expansion at the expense of pushing smaller retailers out of business. What enables Company to offer very low prices is its dependency on low quality Chinese products. I my opinion, this strategy is appropriate at present time. The Wal-Marts rapid growth is the best proof of that. The demographic dynamics in USA shows that more and more people only care about how cheap products can be bought, regardless of their quality.
This is because majority of new immigrants to U.S. come from Third World countries and they are generally poor. Their concept of quality is much different from generally accepted American standards. At the same time there are clear indications that companys growth might become stagnant in near future. Thats why Wal-Mart might need to consider selling off some of its parts throughout the world, in order to make retail operations more manageable. The main threat to Wal-Mart doesnt seem to originate from competing with other retailers.
But since it has failed to embrace a truly progressive management strategy, Companys margins are likely to be getting reduced every year. This will inevitably lead to situation when Companys officials wont be able to disregard this threatening tendency any longer. Wal-Mart weaknesses originate from the fact that this company has grown too large, which makes its marketing strategy inflexible. Still, its size is also its main strength if Company finally becomes U.S. retailing monopolist, the inflexibility of its marketing strategy will cease to have any importance. I would recommend that Wal-Mart continues with its present strategy, although it has to become much more aggressive. But I would also suggest that Wal-Mart reconsider its employment policy and put emphasis on selling luxury items through its network, like Costco does.
The Term Paper on Wal Mart Ethics Company Employees Management
Wal-Mart Stores, Inc. is currently entangled in a legal battle that will decide if the company has engaged willfully in gender-based discrimination. Underlying causes, organizational culture and ethical issues will be examined in determining how the largest private employer in the United States could have fallen prey to unfair labor practices. "In 1999, women constituted 72% of Wal-Mart's hourly ...
As practice shows, the principle of targeting specific customers cannot be overlooked. Wal-Mart seems to only be focused on targeting one group of customers, namely lower-middle class. Yet, Wal-Mart could be selling luxury items as well. Apparently, even those who buy such items also want to save money by paying competitive prices. Before expanding internationally, Wal-Mart needs to fully exploit U.S. retail market opportunities. Company has to strive pushing its domestic competitors out of business by whatever the means it might take. International expansion can only come as next step after Wal-Marts total dominance is accomplished in America.
Still, it appears highly unlikely that Walt-Mart is going to be able to effectively end any competition within U.S. any time soon. Therefore, innovative methods of managing this business need to be applied. The evaluation and control are very important elements of every effective management style. Thats why Wal-Mart bosses have to make sure that the analysis of companys operational activity is being done on regular basis. Only this will guarantee that companys commercial efficiency will be maintained on appropriate level.
Wal-Mart doesnt have any supporting programs implemented to enhance its market competitiveness at this time. It is quite explainable, as this company is an immediate-profit oriented. Yet, if Company survives competition in immediate future, its executives will have to consider its expansion strategy turning into strategy of strengthening its reputation. In modern Global Economy it is only the matter of time before smaller commercial enterprises are going to be acquired by larger companies. Wal-Mart is having an immense advantage when it comes to that Reconsidering its marketing strategy will require a financial restructuring on the part of Company. It goes without saying that there are going to be initial losses at the beginning, if this approach is to be taken. Yet, the biggest loss with the case of Wal-Mart will be losing its reputation of reliable retailer.
The Term Paper on Ford Motor Company Marketing Market Model
It was once said, "Those who do not study the past are deemed to repeat it." On the brink of the new 21 st century it is important for us at the Ford Motor Company to take a look at our past to see what has worked and what has not in order to set the standards for the automotive industry. It is also imperative to take a close look at what our competitors have done because we can also learn from ...
Retail market requires companies to make gutsy decisions every once in a while, jut like any other. Wal-Mart needs to pursue its expansion strategy but it also has to be ready to reconsider such strategy if new circumstances arise. Important is to be flexible when it comes to dealing with an old commercial dogmas
Bibliography:
Camerius, J. Wal-Mart Stores Inc.: On Becoming the Worlds Largest Company (2002).
Case 21. Inter-Hemispheric Education Recourse..
