Contents Part A: What is M-Commerce? 2 Part B: Terminologies & Standards 2 Part C: Features & Advantages of M-Commerce 3 Part D: Services 3, 4 Part E: Limitations of M-Commerce 4 Part F: Conclusion 4 Part G: References 5 What is Mobile Commerce? M-commerce (mobile commerce) is the buying and selling or transaction of goods and services through wireless devices such as cellular phones and personal digital assistants (PDAs).
OR Simply, any e-commerce done through wireless devices (e. g. mobile phones) over any network especially the internet. Some Terminologies & Standards Used in M-Commerce GPS: Global Positioning System system of satellites and receiving devices used to locate positions on the Earth PDA: Personal Digital Assistant It’s a handheld wireless computer. SMS: Short Messaging Service Enables us to send simple text messages.
EMS: Enhanced Messaging Service Enables us to send simple melodies, images, sounds, animations and formatted text. MMS: Multimedia Messaging Service Enables us to send multimedia messages. WAP: Wireless Application Protocol It is an international standard for mobile internet access. Smart Phone: Internet-enabled cell phones A combination of a mobile phone and a PDA. GPRS: General Packet Radio Service One of the latest advancements in wireless data.
The Research paper on Commerce
A video case study titled Opportunities for investing online; Secrets to success in Chapter # 3, page 144 of the textbook talks about the future of e-commerce. Through the use of my existing knowledge and recent articles in various publications, I have made an attempt to update the above mentioned article. Electronic commerce, or e-commerce as it is widely known, is a brand new phenomenon in sales ...
It is used in GSM (Global System for Mobile Communications) for transferring data in packets. Features & Advantages of M-CommerceMobilityUsers can carry cell phones or other mobile devices anywhere. Reachability With a cell phone a user can be contacted anywhere anytime. Convenience These devices can store data and have advance features and are easy to use. Instant Connectivity Users can connect instantly and easily to the internet through their wireless devices anytime anywhere. Location-Based Services By knowing interests of a user sellers can send user-specific or location-specific advertising messages.
Mobile Services Some services offered in m-commerce are: -Entertainmen to Music Games Graphics VideoCommunicationso Short Messagingo Multimedia Messagingo Advertising Messagingo E-mail Video – ConferencingTransactionso Banking Shopping Auctions Booking & ReservationsInformationo News Sports Jokes Directory Services Maps Traffic and Weather Stock Exchange Limitations of M-Commerce Limited storage capacity of devices Hard to browse sites Small size of mobile devices (screens, keypads etc. ) Insufficient bandwidth Power consumption limitations Poor reception in some places (like tunnels) Conclusion Within a few years, there will be well over a billion mobile phone users worldwide and the majority of mobile phones will be connected to the Internet. So there is going to be great transformation in the way business in conducted. Every one will go towards m-commerce. References Web pages accessed on Tuesday, May 31, 2005: – (Yong Rao. “Mobile Commerce.” Writing at the University of Maryland, Baltimore County.
Saturday, March 27, 2004) (Sep 10, 2003. ) (Carl Adams. “M-Commerce.” Writing at the University of Portsmouth. December 4, 2001) (Thursday, January 08, 2004. ).