International Business Machines, better known as IBM started out as Computing Tabulating Recording Company in the 1890’s. Their corporate name changed to IBM in 1917 and now has become the world’s top provider of computer hardware. IBM’s long-term success can be attributed to serving many of the world largest, most important firms. In the early 1980’s the PC was introduced and made its way into homes, schools and small businesses. However, despite the success of the PC, IBM was experiencing major problems with their new mainframe revolution which was causing annual net losses. When Lou Gerstner joined the company as the new chairman and CEO in 1993 IBM had a remarkable turnaround. Gerstner used his strategic thinking and customer oriented skills that he had brought with him from his CEO position at Nabisco to stabilize the company. Currently some of their main competitors include Microsoft, Compaq and Hewlett-Packard. This Intense competition is the driving force behind IBM that creates the need to lead the computer industry in the creation, development and manufacturing of information technologies. More importantly IBM has taken the information technologies that they have created and translated it into customer value, allowing customers to reap the benefits of their technology they have to offer.
The company strives to create the most advanced computer systems, software, networking systems, storage devices and microelectronics. They make and sell a wide array of computers, including PC’s, notebooks, mainframes, and network servers, selling more than $10 million of products on average a day. Today the Internet is the most widely used source of transferring information quickly and efficiently and has increased the benefits of information technology. Companies, both big and small are turning to IBM for their expertise in service providing, with the hopes that they can offer assistance in what is needed to stay on top of competition. IBM operates most effectively by leveraging from strategic outsourcing.ss Machines, better known as IBM started out as Computing Tabulating Recording Company in the 1890’s. Their corporate name changed to IBM in 1917 and now has become the world’s top provider of computer hardware. IBM’s long-term success can be attributed to serving many of the world largest, most important firms. In the early 1980’s the PC was introduced and made its way into homes, schools and small businesses. However, despite the success of the PC, IBM was experiencing major problems with their new mainframe.
The Term Paper on Computers in our World
... world's biggest computer manufacturer. To a large degree, IBM is the computer industry, and almost every other computer company in the world ... in approximetly six months, this computer will be obsolete because the technology evolves so rapidly that in ... computers, IBM was about to enter an era of success that has not stopped since. The Business World and Computers The Businesses now depend on computers ...
