The materials that make up a press kit are usually assembled in a standard two-pocket folder. Choose folders that have slots for your business cards, and in a color that complements your company’s printed literature. Press kit materials typically used include the following information pieces: Insert, on the right side of the folder, from front to back: • business card – Place a copy of the contact person’s business card in the slot inside the folder, usually on the right inside flap.
• press release – Announce your big news! A press release contains information in printed form, is written like a newspaper story and is issued to media representatives and reporters. • Article Reprints – Samples of past press coverage your company or the person in the news release has received can help sell the newsworthiness of your story. • Copies of Speeches or Presentations given in association with your company or business can also make an impression. Insert, on the left side of the folder, from front to back:
• Photographs – typically a 5″x7″ black and white glossy photo of your product or a person mentioned in your press release • Company Profile and Fact Sheets – A concise summary of your company’s history, initiatives and goals, including a description of your products and services. If you are introducing a new product or service, include a separate fact sheet highlighting its features and benefits. • Testimonials and Case Studies – Positive statements or success stories about your business and its products and services from satisfied customers and clients can illustrate your company’s significance. • Biographies – Profiles of yourself and key employees provide details about the people behind the business. • Statistical Data – Charts, graphs and line art can help illustrate your story. Some companies include a comparison chart of their products and services compared to their closest competitors. • Brochures, Catalogues, Newsletters or other Business Literature – Smaller brochures may be placed in front of other materials.
The Business plan on Organizational Fit Erp Business Companies
INTRODUCTION The assignment will explore ERP from its origin and would shed light on its fundamentals and implementation procedures. ERP will be evaluated from two perspectives of two different companies which implemented the ERP solution. First we will be discussing! SS Cisco! |s!" ERP implementation and the technical and business issues related to that and then we will move on to the other case ...
