A decade back, mobile phone was considered a luxury. But today, it is a necessary tool for communication, even for the students. Students of NITK vary in terms of parental income, interest, age, attitude, place of domicile, gender. They use mobile phone for information, entertainment and to stay connected with their family and friends. For some students mobile phone is also a fashion-oriented product and the use of mobile phone is directly affected by the change in prevailing fashion. The present study was undertaken keeping in view the above factors.
The study of applications of mobile phones by students of NITK was conducted with the following objectives:
1. To study the purposes for which Students of NITK use Mobile phones 2. To study the inclination of students towards specific Applications supported in Mobile Phones
3. To study the relationship between gender, class of study ( B Tech/M Tech/ Ph D/MBA etc) and the extent of usage of mobile phones.
Limitations:
1. The study was conducted on the students of NITK in the month of October / November 2012. 2. Quota sampling was used to draw samples of students of B Tech and other students. Within each quota convenience sampling was used to draw the samples. 3. While designing the sampling plan, it was proposed to cover 72% of B Tech students and 28% of remaining students ( MBA/MCA/MSc, MTech and PhD ).
It was also proposed to cover 75% boys and 25% girls in the survey. But due to time constraint and practical problems the break up of sample drawn was 63.5% for B Tech and 36.5% for others (MBA/MCA/MSc , MTech and PhD).
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However the ratio of boys to girls could be maintained ( 76% boys, 24% girls) as planned.
Chapter-2
Review of Literature.
Prior to commencing the project, articles on similar subjects, available on the internet, were studied. Website of NITK ( www.nitk.ac.in ) was also studied. The literature which has direct and indirect bearing on the objectives of the present investigation were studied. In the literature studied1 60% of the respondents used mobile phones primarily for keeping in touch with friends and calling home when they are out. The Gender wise analysis shows that the tendency to call home is more among women than among men and the tendency to call friends is more among boys especially teens in the age group 15-19 years. 51% used mobile phones when they were in transit and 30% used it when they were at home.
Lady respondents were more irritated than men, with loud talk on mobile by people around them. This one of the reasons why more women than men set their mobiles on silent mode. 60% of the respondents could not do without a mobile phone even for a day. The purpose of using the phone i.e Safety, Status, Connectivity, Information or entertainment were also studied in these researches.
The different OS available Mobile phones was studied from the wikepedia site. ( www.wikepedia.com )
1 A report on study of mobile phone usage among teenagers and youth in Mumbai, Market Research and Consumer Research Organisation, MACRO, 2004.
Chapter-3
Methodology
Quantitative protocol was used in the study, to obtain a current snapshot of usage of mobile phones by students of NITK. This protocol involves collection of data through a detailed-questionnaire to be administered to students of NITK, with sample allocation to collect the requisite information. The structured questionnaire was designed to elicit information on various aspects of usage of mobile phone by the students of NITK. The questionnaire has a mix of open-ended and close-ended questions in it.
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The questionnaires were handed over to the students of NITK directly by one of the team members of this project or their acquaintance and the responses were obtained from the respondents. The purpose of the study was explained to the respondents prior to administration of the tool. Clarifications sought by the respondents were given and any clarification required from the respondents were also obtained on the same day. The respondents were informed that the information obtained is for academic research purpose only and would be kept confidential. Also, in the questionnaire, the respondents were free not to reveal their identity (Please refer Question 11 of the questionnaire).
All the questions are short and pertinent. Based on the choice of the respondents, the details of this study will be sent by email to the respondents. Responses obtained were combined, processed and analyzed to arrive at conclusions on various issues related to usage of mobile phones by students of NITK. Summary of the methodology used in the study is given below:
Research type: Conclusive (Exploratory research plus Hypothesis Testing
–Descriptive)
Time Dimension of study: This study is Cross-sectional/snapshot study. Since technology of mobile phones changes fast and is prone to obsolescence the conclusions of this study is relevant for the present time only. Hence this study will portray the applications of mobile phones by students of NITK for a period of six months.
Sampling techniques to be used:
During initial discussions random sampling was thought to be suitable sampling method for conducting this study. But the following constraints made the team to opt for non-probability sampling:
i) Time and effort involved in obtaining the list of all students of NITK who are presently studying in NITK i.e. complete list of BE, M Tech, PhD, MBA, MSc, MCA students. ii) Time and effort required in locating the students who have been randomly selected and administering the questionnaire to them and obtaining their response.
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The purpose of this report is to investigate the mobile phone addiction and usage behaviors focused on young users and research the relationships of them. The research shows that most of young users keep their phones on hand all the day because they need to contact with friends through talking on the phone or text message with them. In addition, as the development of internet, people can release ...
In order to overcome the above constraints, and in view of the limited time and resources available to the team, non-probability sampling technique was preferred. The sampling method used was Quota sampling. The details are given below:
Population: It includes all the students of NITK (Population size = 5400)
Sampling Frame: Students of NITK presently attending classes at NITK
Sample size: 200 students
Sampling technique: Quota sampling (non-probability sampling)
Quota: Based on the strength of students at NITK for various courses the following quota was decided : 72% for B.Tech, 28% for M.Tech and all other
programs (MCA, PhD etc).
Within each of the Quota mentioned, the method of sampling was Convenience Sampling. It was also decided to maintain a ratio of 75: 25 between boys and girls while drawing the sample. The quota has been arrived at based on the strength of students of various courses.
Collection of data: Collection of data will be through questionnaires. A sample questionnaire is enclosed.
Method of Analysis: The filled up questionnaire were entered in to MS Excel. The data entered in Excel was checked with the original data to correct data entry errors. The data was then processed, tabulated, classified, analysed for statistical treatments in the light of objectives of the study.
Statistical measures Used: Percentage: Comparisons are made on the basis of percentage. Graphical Representation: Graphical representation has been used wherever it was felt necessary.
The research Questions, Investigative Questions and Research Objectives are given below:
|Sl |Research Question |Investigative Questions |Research Objective | |No | | | | |1 |What are the purposes for |1. What is the extent of usage of mobile phones by students of |To study the applications of mobile phones by | | |which |NITK? |students of NITK. | | |Students of NITK use |2. How many mobile phones used by Students of NITK? | | | |Mobile phones |3. What categories of mobile phones are used by students of NTIK?| | | | |4. Which of the features available in the mobile phones are used | | | | |frequently / most used by students of NITK? | | | | |5. For what duration are each of the features used? | | | | |6. Which OS are used by students of NITK? | | | | |7. What are the reasons for students of NITK to use mobile | | | | |phones ? | | |2 |What decides the |1.What are the common applications that students use in day to | | | |Inclination of |day life? |To study the benefits provided by applications | | |Students towards |2. What is the contribution of “Internet Facility “to the |used in the mobile phones. | | |Specific |application that can be run on the mobile? | | | |Applications supported in the |3.How much dependent are applications run on the mobile phones on| | | |Mobile phones? |availability of internet facility? | | | | |4.Do applications in mobile phones provide add-ons to make the | | | | |mobile like a handy desktop computer? | |
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