Sainsbury’s is the UK’s most long standing major food retailer, having opened its first shop in 1869. Sainsbury’s brand is built around providing fresh and tasty food for its customers. It differentiates itself from other supermarkets by offering a broad range of products at a great price, a strong ethical approach to business and continuous leadership. The size of Sainsbury’s consists of 504 supermarkets and 309 convenience stores. A large Sainsbury’s produces over 30,000 products. Sainsbury’s is currently in the tertiary and secondary sector, this is because Sainsbury’s provides services (through banks), sell goods and own their own farm. Their purpose is to exceed customer’s expectations for fresh and healthy food, making their lives easier every day. Sainsbury’s ownership is the public limited sector because it sells its goods on the stock exchange. Sainsbury’s key stakeholders are: Customers: They want a company to produce products that meet or exceed their needs, they would like to see improvements Employees: They want the company to provide them a source of revenue; they seek security for employment, promotional opportunities and good rates of reward Suppliers: Want stable instructions and punctual payments. They want to be valued by the company they work for. RSPCA
RSPCA stands for Royal Society of Prevention of Cruelty to Animals. The vision of RSPCA is to work in a world that humans respect and live in harmony with the natural world. RSPCA first begun in 1824 as society for prevention of cruelty to animals. It total profit is funded by donations and legacies. Local inspectors were appointed and people promised to donate £20 pounds towards their inspectors. This has created 172 branches in English and Wales. In addition to the branches, there is one charity run by an animal trust and the other is run by a charitable company. RSPCA is currently in the tertiary sector as they provide services for animals that need to have health checks. Their purpose is to provide animals with special needs a loving home. RSPCA is categorised into a charitable trust, this is to raise funds and support them for good causes. RSPCA’s key stakeholders are: Employees: The employees will be happy to work on a charitable basis and also need to be caring for the animals in need. Government: The government wants RSPCA to be successful, it would like to see prosperous business that take full responsibility in welfare of society Local and National communities: The actions of the business has a remarkable outcome on the communities, the communities therefore represent interest groups. Summary:
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The main differences between Sainsbury’s and RSPCA is that Sainsbury’s sells products like food and clothes for money and services , while RSPCA provide services that raise money for the services they provide for example they ask people to donate money to help animals in need The main similarities are Sainsbury’s and RSPCA are in the same sector because Sainsbury’s provide services like banking to people who can’t come to their shops to buy their shopping. RSPCA provide a service that look after animals and give them medical treatment