Part I (500 words)
(a) Identify and explain any problem(s) at the Ottershaw branch of Zinn’s Burgers and Pizza from the case study that relates to the study session that you have chosen to focus on.
F.A.O. Chris Pike,
As a prelude to my formal report, here is a summary of issues within the Ottershaw branch of Zinn’s.
There are staff problems in terms of training, discipline, turnover and pilfering. There is little and in some instances no training for staff, leading to confusion and managers having to take on extra work. To some degree, staff are running themselves without clear direction and focus.
Product quality is declining as a result of poor discipline around the shop. Standards in working practice are low. Management are not motivating staff as is part of their role, leaving a morale void, creating an unhappy work environment. There are a high number of staff leaving, some to go off on half term holiday but many due to dissatisfaction with working conditions. With rumours of a new open-all-night supermarket opening nearby, some members of staff believe that they have leverage over the company, as it is perceived the new business will weaken our market position.
There is a very high wastage percentage at your branch, as staff are routinely taking advantage of a structure free regime, as your measures to cope with pilfering having no long term positive effect.
(b) Describe the concepts from your chosen session that you think are most relevant to understanding the problems you identified in Question I. Explain why you think they are useful and support your explanation with examples from the case study.
Chapter One Quiz Answer Key Indicate whether each of the following statements is true or false by circling the appropriate letter. 1. T F Public speaking is more highly structured than conversation. 1. T F Using the power of visualization to control stage fright means that you should approach your speech as a performance in which the audience is looking for perfection. 2. T F Critical thinking is ...
The concepts I have focused on for this case study are found in study session three, relating to the structure of a business. Given that structure exists in any organisation, whether formal or informal (Freeman, p37), it is imperative to have a good understanding of how a department or branch works both internally through the staff and externally for its customers. This in itself is a form of training and staff can feel more secure in their individual roles and as part of the team. The formal structure will serve as a guide for all employees, enforceable by supervisors and managers during business hours.
Communication between staff and management will improve due to better working relationships. A standardised structure can help create a more professional identity to a business, making it a more attractive place to work and profits benefit as product quality rises and a more positive business personality appeals to potential customers.
Informal structure will exist as some members of staff are more suited to working with certain people, but a well thought out shift rotation helps to manage teams appropriately.
(c) Suggest how Zinn’s Burgers and Pizza could address these problems for the future.
An approach to employing better, reliable staff can be investigated. With a better structured business, Zinn’s will appeal to possible candidates who are interested in full time, permanent work.
Inexpensive, in-house training for staff will improve individual and team performance, and reassure workers that the business is to be taken seriously.
Establish a real hierarchy based on job description, and make performance related promotions to those with necessary skills and willingness to progress within the business. Any promotion will require fair wage increases, but a good wage structure which is at least industry equivalent will attract a higher quality of staff that is less likely to steal from work.
Weekly informal team meetings can boost morale, giving a fun informal ambience and opening up communication for those who wish to raise issues and speak openly.
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Freeman, J. (2006) B120 Book 1 What is a Business? Milton Keynes, The Open University.
Preston, D. (2006) B120 Book 1 What is a Business? Milton Keynes, The Open University.