‘Study study finds cruddy duds’ (Sheil, 2003: 22) – A Critical Review of Sociologists. This is a humorous ‘out cry’ of an article that comically undermines and sat irises the work of sociologists by reducing them to a group of ‘willy-nilly’ grant gathering academics that produce nothing more than unreadable reports that are nevertheless “mind numbingly uninformative” (ibid).
It is well known by all Australians that it is the continuous research (funded by the government, universities and so forth) all across Australia, that provides the vital statistics and information toward the planning and development for the future, yet, Sheil (2003) mocks this need for ongoing exploration of society by playing on its key purpose:” [It has been] established that no further analysis of Australian society is called for… everything we need to know about Australian attitudes to violence on television, gay marriages and dedicated cycling lanes is already known and that further investigation would be both redundant and infuriating ” Thus, successfully using comedic irony and the juxtaposition of key, controversial aspects of current day society (such as gay marriage) with an issue as mundane and somewhat less significant as ‘dedicated cycling lanes’ to demean the research itself.
Consequently this colloquial styled article would readily appeal to those who also feel that they are bombarded with pointless statistics and irrelevant information. The satirical nature of the article also plays on key ethnographic methodologies used by sociologists. In Sheil’s planned ‘pre-emotive strike’ as it could be described, against the sociological researchers who authorise the studies that are tormenting his life, he plans to, in a sense give them a taste of their own medicine. His intended use of “intrusive, offensive and self-important” way of researching indicates an obvious bitterness toward the household studies. All of which have been authorised by the professors that normally wouldn’t “think twice about recommending open-ended funding for studies of transsexual lesbians” (ibid).
... go on between the community which build up a society. Feminist sociologists believe that society is patriarchial – which means that a system of ... each other but people usually stereotype different parts of society. A typical sociologist will explain this further by saying that it is ... even abused by men. They believe that power is a key part that can be changed in the two main theories ...
Sheil’s plan is of course to force these ‘guff’ authorise rs to think twice when “they, themselves, are the subject of an even more pointless and intrusive inquiry”, to subject the creators to fragments of their own creations by testing them on insignificant aspects such as their hair colour, their ethnicity and their all important pharmaceutical consumption.
Therefore, by deliberately researching aspects that, to his audience would seem completely random and pointless, he is turning the tables on the researchers. Sheil successfully uses logical reasoning to justify his planned attack; he sees it as a retribution-like revolt, a revolt against the endless investigations to which he sees no point and in their intrusive modes of research. Therefore, not only does he undermine the purpose of the research by stating that in his own retaliation he will “yield no information of value” but he is also making a statement on how unethical he feels, these sociologists are when going about their research. His apparent blame lies somewhat logically not on his peers in the media that publish and justify these “potted summaries of not-much-really” (ibid), nor on the conductor of the ‘drivel’ itself, but those that funded it and made it all. Showing signs of pity toward the inordinate number of juniors at the newspaper that may in fact recall going through the same process in order to “land their hands on a communications degree” (ibid) The article overall is successful in bringing forth and justifying the author’s questioning of the point in some of the studies being conducted. Sheil turns his opposition and his resentment into a humorous article with undertones of bitterness that we brush off as an added comedic touch.
... raised as to the validity of the research. Variables In terms of variables, the study uses a simple approach to tackle this ... accurately explain what has been presented and competently defend their point. The guidelines set forth by the task force make it ... the purposes of this study, nonrandom assignment was used. This was not stated but rather an obvious point. The procedure called for ...
Like him, we have all once or twice pondered on the true meaning, the true point in such studies. Therefore, he is successful in his argument, as he voices our questioning and takes forth our hidden urges to revolt against such meaningless intrusions. Yet as with all things great and beyond our mortal understanding, deep down we know that though we may not grasp the true value of it, it is an essential aspect of society that will continue to exist (and be funded).
Reference: Sheil, P.
2003 ‘Study study finds cruddy duds’s yd ney Morning Herald July 12-13 Weekend Edition, Spectrum p. 22.