Mass communication, by definition, is the process in which professional communication using technological devises share messages over great distances to influence large audiences. The technology of modern mass communication results from the confluence of many types of inventions and discoveries, some of which (the printing press, for instance) actually preceded the Industrial Revolution. Technological ingenuity of the 19 th and 20 th centuries has developed the newer means of mass communication, particularly broadcasting, without which the present near-global diffusion of printed words, pictures, and sounds would have been impossible. The steam printing press, radio, motion pictures, television, and sound recordings-as well as systems of mass production and distribution- were necessary before public communication, in its present form, might occur.
What I would like to discuss now is the actual process of mass communication and how it works. In mass communication, a professional communicator is the source, someone who shares information, ideas, or attitudes with someone else. The source maybe an author, a newspaper reporter, a television reporter, or an announcer. The technological devices are the channels, or the means by which the message was sent.
An example of this would be that radio and television messages are transmitted via cable and satellite systems. The message is whatever the source attempts to share with another person. In mass communication, the large audience comprises the receivers, the people who are the attended recipients of the message. Occasionally a receiver of the message will sent feedback to the source, that is, a response that allows the source to determine if the message was correctly understood. In mass communication feedback can be conveyed through a letter to the editor, for instance, or a telephone call to a television station.
The Essay on Communication Process Message Verbal People
Abstract Communication is the process in which data is sent from a source to an intended audience with a meaning perceived by the receiver. Communication is vital if a company wants to survive. Without communication there will be no work getting accomplished and chaos will reign in the workplace. Communication at work, at home and in the community is essential for leading a full and satisfying ...
There are several reasons why it is important to understand the process off mass communication. Probably the most important is that by understanding the process of mass communication we will learn to think critically about the messages the medias end us. We will become more thoughtful media consumers. As a consumer of the media, and as a citizen of the world in which technology seems to be bringing people closer together, our responsibility is to understand how the media function and to develop the skills to interpret the significance of the products they offer. By understanding the nature and function of mass communication, we can begin to recognize the significance of the media and the role they play in shaping our understanding of the world.
