Build branding strategy for the creation of a premium men’s wear brand that can be successful India over. * Understanding masculinity in order to use the insights into building a premium men’s wear brand. .To get insights into how the construct of masculinity has varied across timelines and geographies of India. | For Aditya Enterprises: Marketing * Handled Creative Strategy of clients and Execution of mostly ATL and some BTL * Account Management of top clients and incremental business collaboration * Helping clients deliver on market strategy
Industry Consulting Project for Future Brands on successfully creating a mass brand from a premium brand for a FMCG brand by studying brands that have successfully saddled their brand positioning. 2. Academic Project on Branding Somalia for the purpose of tourism. 3. Academic Project on Ambient Advertising i. e. of placing advertising in unusual and unexpected places with unconventional methods.