The Magic Shop
(At rise the Assistant is running a cloth over the surface of the counter she is standing behind. It can be at an angle to the audience but her feet must remain hidden. Enter Customer 1.)
Customer 1 : Good morning!
Assistant 2 : Good morning, lady, what can I help you with today?
Customer 1 : I was looking for a set of disappearing rings.
(The Assistant ducks down behind her counter and pulls out a box, opens it and peers in.)
Assistant 2 : Oh, they’ve gone! Might have some more in tomorrow, but you’ll have to be quick….
Customer 1 : Right, I’ll be back then….
(She goes to leave.)
Assistant 1 : Oh, don’t be so hasty! How about this nice hypnotist’s watch?
(The assistant holds up a gold fob watch and starts swinging it back and forth. The Customer begins to sway gently in time with the watch.)
Customer 1 : Hypnotist’s watch… Hmm… Shiny….
Assistant 1 : You’d like to buy this watch wouldn’t you?
Customer 1 : I’d like to buy the watch.
Assistant 1 : You’ll pay me 50 ringgit….
(The Customer 1 hands over a 50 ringgit note and the Assistant clicks her fingers.)
Customer 1 : No, I don’t need a watch, thanks.
Assistant 1 : Fair enough.
(The Assistant pockets the 50.)
Customer 1 : I was looking for something magical and simple so I can do some magic at my nephew’s birthday party next week.
Assistant 2 : Why not hire a professional lady? I know some very good magicians; they get all their stuff from me.
LEVEL 3 DIPLOMA IN BUSINESS & ADMINISTRATION Unit 328 – Deliver, monitor and evaluate customer service to internal customers – Knowledge Questions 1. Understand the meaning of internal customer 1.1Describe what is meant by internal customer Internal customers are people within your own organisation such as employers or colleagues who you provide a service for, e.g. 2. Know the types of ...
Customer 1 : Well, it’s the cost, isn’t it? I thought I’d buy a trick or two myself, cut out the middle man and save my money.
Assistant 2 : Have you seen this hypnotist’s watch, miss?
(Assistant 2 hauls out the watch and the Customer is entranced.)
Assistant 2 : You’re cheapskate who wants to give another 50 ringgit.
(The Customer hands over another 50 and the Assistant puts away the watch.)
Customer 1 : Yeah, you showed me that already. What about an easy trick I can do?
Assistant 1 : You want an easy trick?
Customer1 : Yes please.
(The Assistant slaps a pack of cards on the table.)
Assistant 1 : Now using a deck of cards, and you know all the cards are different, aren’t you?
Customer 1 : Yep.
Assistant 1 : Now what I want you to do, is to choose one card by cutting the card like that. (Assistant 1 showing customer by cutting a deck of cards to half.) You understand what I mean?
Customer 1 : Yes, I will do it now.
(Customer 1 divides the deck of cards into half, and when she wants to take the card that she cuts, Assistant stops her.)
Assistant 1 : Wow, hang on hang on. Now, what am I going to do is to find your card, and we gonna do it using a secret writing. Ching, pass me the paper.
(Assistant 2 brings the paper to Assistant 1.)
(Assistant 1 lifts up the unfolded paper and shows it to the customer and the puts down, but her left hand is still holding the paper.)
Assistant 1 : Yeah, that’s what we gonna do. Now I’ll just move this aside there for a moment.
(When Assistant 1 is saying, she put the deck of cards which the customer cuts across of the original cards with her right hand.)
Assistant 1 : So did you see this writing before? (Lifting up the paper again.)
Customer 1 : Hmm….it looks like they’re Greek writing.
Assistant 1 : Alright, so I am gonna find your card using this writing. Now take your card off, don’t open it but just put it down there.
(When Assistant is saying, she takes the upper deck of cards and point to the lower to ask the customer to take.)
CASE 1: Pelican Stores Pelican Stores, a division of National Clothing, is a chain of women’s apparel stores operating throughout the country. The chain recently ran a promotion in which discount coupons were sent to customers of other National Clothing stares. Data collected for a sample of 100 in-store credit card transactions at Pelican Stores during one day while the promotion was ...
Assistant 1 : Alright, let’s see if we can use this secret writing to find your card. Aww, can you see anything there?
Customer 1 : Nahh, I can’t see anything.
Assistant 1 : How about this way? Or that way? (Turning the paper upside down a few times.)
Assistant 1 : And what about this, can you see anything…now? (slowly)
(When Assistant 1 is saying this, she will fold the paper until the writing appears.)
Customer 1 : Yup, 7 hearts.
Assistant 1 : Now it wouldn’t be too weird if the card you chose was a 7 hearts.
(Assistant 1 folds her arms, and then Customer 1 turns the card around.)
Customer 1 : Woah! It’s my card!
Assistant 2 : 20 ringgit please.
Customer 1 : What?! But I could’ve done that with my own pack of cards at home!
Assistant 2 : Ah, but you didn’t, did you, miss? It’s the expertise and years of magical knowledge you’re paying for here.
Customer 1 : It wasn’t very impressive, though, was it?
Assistant 1 : With respect, miss, you didn’t ask for impressive, you asked for easy.
Customer 1 : Well, I’m not buying it.
(The Assistant gets out the watch. This time she says nothing, but the Customer hands over a 5 ringgit note and pockets the deck of cards. The Assistant puts the watch away.)
Assistant 2 : How about a magical charm?
Customer 1 : What have you got then?
Assistant 2 : Well, this one is on special month…
(She brings a pendant/medallion on a chain out from behind the counter.)
Customer 1 : (Not particularly impressed.) And what does it do?
Assistant 2 : It wards off polar bears!
Customer 1 : What? But there are no polar bears in Malaysia!
Assistant 2 : Pretty powerful amulet isn’t it!
Customer 1 : What nonsense!
(The Assistant waves her watch and the Customer pays up once more! The Assistant puts the pendant and watch away.)
Assistant 1 : So you want an impressive trick for the kiddies, is that it?
Customer 1 : Yes please.
Assistant 1 : How about the disappearing coin? It’s an amazing magic trick for parties.
Customer 1 : I should think they’d love that…Er…How is it work? And how much possibility I can present it soon?
Credit Card versus Cash Credit Card is an easier way to use the money instead of seeing how it disappears from the wallet. People can have a better control of the money not only having it in their wallets but also having it in a bank account. Because credit card holders can see the movement of the money for each purchase. Most people tend to use cash when they do not use a lot of money in their ...
Assistant 2 : That depends on how much you practise.
(The Assistant reaches below the counter and produces a 20 cent coin and a piece of small paper. She places this on the counter and let the Customer look at it for a beat.)
Customer 1 : Erm…
Assistant 1 : What am I going to do is take the coin and put it inside the paper like this. Then, I am gonna seal all the ends up, so that this coin in completely wrapped inside of this piece of paper.
(While saying that, Assistant 1 wraps the coin using the folding trick, and leaves a gap for the coin to drop off.)
Customer 1 : Are you sure about this?
Assistant 1 : Please do not interrupt! Keep your eyes on my hands. Now I am going ahead to get my magic wand inside my pocket…and tap it 3 times.
(While doing this, both hands hold the paper so the coin falls on her right hand while the left hand is still holding the paper, then, slide her right hand into the pocket, drop the coin and takes the wand out, tap on the paper 3 times.)
Assistant 1 : What it does is, the coin…is completely…disappeared.
(While saying “the coin is completely dissapeared”, Assistant 1 tears the paper into slices.)
Customer 1 : Whaaagh! Hey, where did the coin go?
Assistant 1 : Disappearing Coin trick, 20 ringgit to you, guvnor.
(The Customer goes into the trance and hands over her money. Assistant pockets the cash and clicks her fingers. The Customer shakes herself.)
Customer 1 : I can’t help thinking I’m not getting the best deal today.
Assistant 2 : I tell you what I’ll do. Since you’ve been such a good customer…
Customer 1 : Err…I haven’t bought anything… Have I?
Assistant 2 : Sorry, slip of tongue. Anyway, today’s free gift is an object of rare magical power.
Customer 1 : (Unconvinced) Really?
Assistant 1 : Absolutely. A genuine, guaranteed truly magical artifact.
Assistant 2 : (To Assistant 1) Friend, please take good care of our nice customer. I got to go for my cousin’s wedding ceremony now. Bye!
Assistant 1 : Sure I’ll do! Toddles! (waves to Assistant 2, and then turn back to the customer) Now, let’s continue our magic.
(The Assistant ducks beneath the counter and brings out a mug.)
Have you ever been to a fast food restaurant and the employees treated you as if it was a burden on them to wait on you? They are rude and sometimes even obnoxious and by the end of your contact with them, you do not really want to give that company your business anymore. Do you feel like laughing when you hear advertisements saying things like, Have it your way or Food, Folks and Fun because you ...
Assistant 1 : The Goblet of Levitation!
Customer 1 : It’s a mug.
(The Assistant reaches for the watch and the Customer covers her own eyes with his hands to avoid seeing the watch.)
Assistant 1 : (Aside.) Hey! (To the Customer.) Ok, no watch. Look, I’ll show you the power of the mug…I mean goblet.
(The Customer folds her arms, looking cynical. The Assistant takes the mug in both hands and closes her eyes.)
Assistant 1 : I summon the mystic power of the muglet… goblet and feel it surround me… lifting me…
(The Assistant begins to sway gently from side to side. It’s essential that she remains behind the counter. After a few seconds of swaying, she should gently rise up on tiptoe. She holds this for another couple of moments then goes back down.)
Customer 1 : That was amazing! How much is it?
Assistant 1 : Yours, as a gift, my dear friend. Take it in good health. You can even drink coffee out of it when you’re not levitating!
(The Customer grabs the mug and exits, passing Customer 2 on the way in. She is waving a baseball cap angrily.)
Customer 2 : About this baseball cap of invisibility…
Assistant 1 : No refunds! I can offer an exchange though.
Customer 2 : Exchange? For what?
Assistant 1 : Have you seen the famous Hypnotist’s Watch…?
(The assistant holds up the watch and starts swinging it back and forth. The Customer begins to sway gently in time with the watch.)
Customer 2 : Hmm… it looks gorgeous…
Assistant 1 : You’re interested to buy this watch right?
Customer 2 : Oh yeah… sure I’ll buy it.
Assistant 1 : Hundred ringgit please.
(The Customer 2 hands out a hundred ringgit note with her left hand and before the Assistant clicks her fingers, Customer 2 grabs her hand with her right hand.)
Assistant 1 : Stop! What are you doing?
Customer 2 : (gives a smirk) You’re under arrest, my friend.
Assistant 1 : Are you kidding me? Please get out from here!
(Instantly, the glass door is open and a police enter.)
Police 2 : Follow us to the police station, you’ve been arrested under illegal business for a period of time.
(Two of the polices put on the handcuffs on the assistant and bring her out of the shop.)
The Essay on CASE: Pizza USA – An Exercise in Translating Customer Requirements Into Process Design Requirements
Production & Operations Management Pizza USA is a chain of pizza restaurants that currently offers sit-down and take-out service. Many customers have said that they would buy more pizzas from Pizza USA if it offered a delivery service. This exercise is in two parts. In Part I, you play the customer. In Part II, you play the manager at Pizza USA who is responsible for developing the pizza ...
Assistant 1 : (looking at the 2nd customer) But…But how did you do it?
Customer 2 : I knew your trick earlier since people reported to us, so your watch will not work on me. Come on, let’s have some tea inside the police station.
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