Communication is very much important. It is the mutual exchange of understanding, originating with the receiver. Communication needs to be effective in business. Planning, Organizing, Staffing, Directing and Controlling cannot be performed well without effective communication. Business communication involves constant flow of information. Feedback is integral part of business communication. Organizations these days are verily large. It involves number of people.
Communication plays a very important role in process of directing and controlling the people in the organization. Immediate feedback can be obtained and misunderstandings if any can be avoided. There should be effective communication between superiors and subordinated in an organization. It is essential for success and growth of an organization. Communication gaps should not occur in any organization. * Significance of Business Communication In business, reputation and credibility need to be built up in order to get clients’ trust and confidence.
Having a sense of professionalism will bring a lot to the business, especially in a long term relationship with employees and clients. There is a need to make sure that every business deal is attended to promptly. Business communication encompasses not only communicating with external contacts but also with employees within the organization. This will aid the business in being well-organized and every matter whether it is a problem, an inquiry or a sales letter will be attended to properly and promptly.
Ethiopian Law Regarding Business Organizations: Analysis on Selected Questions Business Law By: Aklilu Gebretsadik Addis Ababa University School of Commerce Department of Marketing Management Feb. 1, 2013 Addis Ababa 1, Mention in detail, at least ten essential, points which must be included in partnership agreement. Answer The 1960 Commercial Code of Ethiopia states the following to be included ...
It does not mean that only a client’s inquiry should be responded promptly but also feedbacks or problems arising inside and outside the business as well. This is done to have a balance within the internal and external factors, especially in relation to dealing with people, whether they are employees or other external contacts. * Overcoming Barriers to Business Communication The very first thing, which should be kept in mind, is that the message should be adequate and fitting to the purpose of communication. It is very essential to known the listeners for whom the message is intended.
The message to be conveyed must be totally clear in the mind of communicator because if you do not comprehend a thought you can never communicate it to someone in a proper way. Message should be expressed in easy, brief and lucid words. The words or symbols selected for conveying the message must be suitable to the reference and understanding of the recipient. The receiver must be a good listener. Superiors should develop the habit of patient listening and avoid untimely assessment of the message from their subordinates.
This will promote free flow of upward communication. Then, it should be kept in mind that the message to be communicated should be so designed as to stimulate the receiver. His behavior should be influenced so that he can take the desired action. A sense of common faith and confidence must be generated to uphold free flow of communication. * Strategic Relevance of Business Communication Future managers and leaders must strive to become powerful communicators by acquiring good perception of their target audience and being precise in their expressions.
They should have good command over the process of reshaping opinion of their audience and remain both friendly and congenial in their disposition. Strategic Communication refers to policy-making and guidance for consistent information activity within an organization and between organizations. Equivalent business management terms are: integrated (marketing) communication, organizational communication, corporate communication, institutional communication, etc.
The purpose of communication is to get your message across to others. This is a process that involves both the sender of the message and the receiver. This process leaves room for error, with messages often misinterpreted by one or more of the parties involved. This causes unnecessary confusion, perception and counter productivity. In fact, a message is successful only when both the sender and the ...
Strategic communication management could be defined as the systematic planning and realization of information flow, communication, media development and image care in a long-term horizon. It conveys deliberate message through the most suitable media to the designated audience at the appropriate time to contribute to and achieve the desired long-term effect. Communication management is process creation. It has to bring three factors into balance: the message, the media channel and the audience